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Hello! I'm Rolanda

I have had the great fortune of working on some truly inspiring projects while networking with many influential and creative individuals along the way. I believe in the power of working together to create a whole that is greater than the sum of its parts. For more information about my career experience, past projects, and current work portfolio, get in touch today.

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Rolanda Powell

Marketing Professional

470-338-0991

Email:

Address:

P.O.Box Address

Atlanta, Georgia

Date of Birth:

September 30th, 1981

Phone:

EXPERIENCE

 

2022-2023

Executive

NIKE

In my current role, assistant marketing director responsible for a shoe product line with a Fortune 500 company,  my core responsibility is to lead the marketing managers to prepare the analytics for monthly sales. I also manage the campaign budget, prepare wrap-up reports, and connect with our marketing agencies.

2021-2022

ATLANTA BICYCLE COALITION 

Advocacy Campaigns Manager

Works directly with policymakers, regulators, and third-party groups at the national, state, and local levels to advance ethical transportation policy and educate the public on the safety.

2015-2021

Senior Marketing Manager

GEORGIA INSTITUTE OF TECHNOLOGY

Works directly with Marketing and Communications team to promote world-class training and degree programs to learners around the globe.

EDUCATION

 

GRADUATE SCHOOL

Master's Degree

My greatest strength is strategic thinking. Earning my M.B.A., I am often able to quickly spot patterns and issues and create alternatives before my teammates even realize there is an issue. 

UNIVERSITY OF NORTH FLORIDA

I earned my Bachelor of Science. degree with a concentration in Communications. My internship earned industry credit to working on an Emmy Award Winning Television show. 

Bachelor's Degree

High School Diploma

FIRST COAST HIGH SCHOOL

From an early age, I’ve always been team oriented. I was the captain of my basketball team and Student Body President.  My team building traits and relationship building skills has served me well in my career. I’ve always been a person who welcomes difference and values diverse perspectives.

CLIENTS

 

SKILLS

 

Analytics - Advanced

SEO - Advanced

Content Marketing - Proficient

Social Media Marketing - Proficient

Web Design-Proficient

Pay-per-click advertising - Proficient

EXPERTISE

 

MARKETING

I manage campaign budgets, prepare wrap-up reports, and connect with marketing agencies. My past roles have provided me solid execution experience in all marketing aspects, including campaign planning, campaign management and analysis.

DIVERSITY, EQUITY, & INCLUSION

I consider myself an inclusive leader. For example, I'm currently studying Spanish to better connect with peers.  Learning Spanish is my proudest achievement. I think my superpower is in establishing more meaningful connections. 

PUBLIC POLICY

I'm a passionate transportation advocate seeking to make a bigger impact.  M y knowledgeable about mobility, policy and infrastructure with the political landscape, government and other civic entities.