Hello! I'm Rolanda

I have had the great fortune of working on some truly inspiring projects while networking with many influential and creative individuals along the way. I believe in the power of working together to create a whole that is greater than the sum of its parts. For more information about my career experience, past projects, and current work portfolio, get in touch today.

2022-2023

Executive

NIKE

In my current role, assistant marketing director responsible for a shoe product line with a Fortune 500 company,  my core responsibility is to lead the marketing managers to prepare the analytics for monthly sales. I also manage the campaign budget, prepare wrap-up reports, and connect with our marketing agencies.

2021-2022

ATLANTA BICYCLE COALITION 

Advocacy Campaigns Manager

Works directly with policymakers, regulators, and third-party groups at the national, state, and local levels to advance ethical transportation policy and educate the public on the safety.

2015-2021

Senior Marketing Manager

GEORGIA INSTITUTE OF TECHNOLOGY

Works directly with Marketing and Communications team to promote world-class training and degree programs to learners around the globe.

GRADUATE SCHOOL

My greatest strength is strategic thinking. Earning my M.B.A., I am often able to quickly spot patterns and issues and create alternatives before my teammates even realize there is an issue. 

UNIVERSITY OF NORTH FLORIDA

I earned my Bachelor of Science. degree with a concentration in Communications. My internship earned industry credit to working on an Emmy Award Winning Television show. 

FIRST COAST HIGH SCHOOL

From an early age, I’ve always been team oriented. I was the captain of my basketball team and Student Body President.  My team building traits and relationship building skills has served me well in my career. I’ve always been a person who welcomes difference and values diverse perspectives.

MARKETING

I manage campaign budgets, prepare wrap-up reports, and connect with marketing agencies. My past roles have provided me solid execution experience in all marketing aspects, including campaign planning, campaign management and analysis.

DIVERSITY, EQUITY, & INCLUSION

I consider myself an inclusive leader. For example, I'm currently studying Spanish to better connect with peers.  Learning Spanish is my proudest achievement. I think my superpower is in establishing more meaningful connections. 

PUBLIC POLICY

I'm a passionate transportation advocate seeking to make a bigger impact.  M y knowledgeable about mobility, policy and infrastructure with the political landscape, government and other civic entities.